Original Research

State of AI Visibility 2026

We analyzed 10,000+ AI-generated responses across ChatGPT, Gemini, Claude, and Perplexity to measure how brands appear in the new search landscape. This is what we found.

Avg. Share of Answer

<12%

Most brands are invisible to AI buyers.

AI-Referred Sessions Growth

+527%

YoY growth in early 2025.

Citation Lift from Original Research

3.2×

Brands with data get cited more.

Brands Cited per AI Answer

3–5

Down from 10 organic links in 2018.

Live Benchmarks (from 18 analyses)

Brands Tracked

Avg. Share of Answer

12.04%

High-Visibility Brands

Provider Breakdown

Provider	Avg. SoA
Steelco AI	12.04%
Global steel and iron marketplaces	1.85%
Traditional steel and iron suppliers in Egypt	1.85%
Other e-procurement platforms in the Middle East and North Africa region	0.0%

What this report covers

Share of Answer benchmarks across 8 industries
How AI citations differ from traditional backlinks
The 5 tactics that actually move SoA (with effect sizes)
Schema markup impact on LLM citation rates
Platform-specific behavior: ChatGPT vs Gemini vs Perplexity vs Claude
Predictive model: which content attributes drive AI visibility

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The full PDF edition is still in preparation — the complete findings and methodology are published on this page in the meantime.

Methodology

We issued 10,000 prompts across 4 major LLM providers using SIQA's own campaign engine. Prompts covered 120 keywords across 8 industries. Responses were parsed for brand mentions, citations, and sentiment. All data was collected between January and April 2026. See our research blog for the full methodology.

Cite this research

SIQA Editorial Team. "State of AI Visibility 2026." SIQA, 11 May 2026,
https://siqaai.com/research/state-of-ai-visibility-2026/